A Quick Analysis On Common-sense Plans In Clothing

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Here's what Aeropostale's bankruptcy means for clothing retailers May 13, 2016, 10:02 PM 612 Thomson ReutersA customer enters the Aeropostale store in Broomfield See Also Why Abercrombie Is Getting Creamed By Its Two Biggest Rivals Earlier this month, hip teen clothing retailerAeropostalefiled for Chapter 11 bankruptcy. In yet another sign that clothing retail stores are struggling, the company announced its intention to emerge from bankruptcy later in 2016, but with the closure of all of its stores in Canada and 113 of its 739 stores in the U.S.In the meantime, the stock has been delisted from the New York Stock Exchange and rendered practically worthless. What do Aeropostale's woes tell us about the industry, and which companies are in the best position to thrive going forward? What it means to be cool Back in the day, all of the cool kids had trendy brand names plastered across the front (or back) of their clothing. The trend has changed, and style today, perhaps encouraged by social media, embraces individualism and uniqueness. Rather than shopping at a favorite store, young shoppers are taking to the Internet to do research on specific items and deals first. Online ordering and heavy discounting have also taken a toll on the industry, especially mall-based retailers. Aeropostale simply hasn't been able to adapt, and after five years of falling sales and mounting losses, the company finds itself in today's state of affairs. In this new age of custom looks on a dime and online, who is transforming their business to keep up with the times? Let's look at three companies that are successfully navigating the current clothing-retail environment.

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